NOVAFEED
100birds
6weeks
$450investment
Lesson 1
Your First 100 Broilers
Week by Week
Prep
Day 1
Wk 1
Wk 2
Wk 3
Wk 4-5
Sell
Before Day One
Set Up Your Brooder
Clean & disinfect 48 hours ahead
Wood shavings 5-8cm deep
Drinkers, feeders & heat lamp
Pre-heat to 32 degrees C
NOVAFEED
Broiler Starter
Crumble
Crumble
50 kg
Your First Feed
Pick up a bag from your nearest NovaFeed store before chicks arrive.
Day 1 - Day 14
Day 1
Chick Arrival
Dry
Alert
Bright-eyed
Water First
→
Wait 1-2hrs
→
Scatter Feed
Week 1
The Critical Week
32-35°C
Too Cold — Huddled
Too Hot — Spread Out
Perfect — Even Spread
<1%
mortality target this week
Week 2
Finding Their Feet
Reduce 2-3°C
per week
Upgrade Equipment
larger feeders & drinkers
Gumboro Vaccine
Day 7-10, drinking water
Reduce Light
24hrs → 18-20hrs
Week 3 DAY 15
Switch to Grower Feed
NOVAFEED
Starter
Crumble
Crumble
NOVAFEED
Broiler Grower
Pellet
Pellet
50 kg
50/50mix for transition
800-1,000gtarget at 21 days
Underweight? Check your feed and water
Weeks 4-5
The Home Stretch
Feed Consumption
Feed Conversion Ratio
1.01.52.02.5+
TARGET: 1.5 - 1.8
> 2.0 = PROBLEM
Week 6
Selling Day
1.8-2.2kg live weight
Farm Gate
Highest margin
Restaurants
Bulk orders
Markets
Mbare Musika
$570
The Numbers
$450
Invested
→
$570
Revenue
$120
PROFIT
27% ROI
in just 6 weeks
Batch 2 is cheaper:
Equipment already owned
Experience gained
After Each Batch
Track These 4 Numbers
SPEND
What you spent
REVENUE
What you earned
MORTALITY
Birds lost
FCR
Feed Conversion Ratio
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